趋势:贝齐斯会反弹吗?亚马逊首席执行官的出发计划在洗涤中削减了对“亿万富翁税”的辩论。州
亚马逊smart sticky note printer
亚马逊’s Smart Sticky Note Printer (Amazon Image)

亚马逊在Wednesdayannounced构建它,一个类似Kickstarter的程序,可让您预订潜在产品,如果在30天内获得足够的支持,该公司将仅构建该公司。三天后,第一个产品已经达到了目标:Smart Sticky Note Printer将在7月和9月之间的某处开始运送。

Built It preorders lock in a special price that only gets charged if and when the product ships. If the preorder goal is not met, the product will not be built and nobody is charged. It’s a low-risk way for Amazon to experiment with potential new products without incurring the full-blown costs of market research and user testing typically required to prove demand. Given the success of Kickstarter and Indiegogo, Amazon might as well try the model for its own hardware development process.

The three Build It products available for preorder are all Alexa-powered gadgets. Amazon’s approach ofthrowing Alexa products at the wall to see what stickscan be expensive. All three Build It products are a “Day 1 Editions concept” — Amazon has applied this label before to two products it considered producing based on early user feedback: theEcho Frames smart glasses得到了绿灯,循环智能环那没有。

The first Build It gadget lets you print notes with Alexa (it needs to be paired to a compatible Echo device). Because it is a thermal printer, it never needs ink or toner. While the initial $90 price includes one yellow sticky paper roll, you’ll have to refill it with yellow, blue, pink, or white paper when the first roll runs out. Now that the goal has been reached, the price will increase at 8:59 AM Pacific on March 19, though Amazon didn’t specify by how much.

The other two products,Smart Nutrition Scale(35美元)和聪明的咕咕钟(80美元)分别为目标的42%和37%。与Kickstarter和IndiegoGo不同,它显示总美元金额或每次预订作为其目标,构建IT竞选只会显示百分比进度栏。

亚马逊粘滞便笺热敏打印机目标达到

Still, given the month-long goal window, the first Build It products appear to be winners. Three days in, Amazon’s bet to piggy-back on the hype of crowdfunding campaigns appears to be working.

We’ve asked Amazon at what time exactly the thermal sticky note printer reached its goal and how many products the company expects to build. We’ll update this article if we hear back.

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